Pioneer Packaging Worldwide is always looking for ways to make packaging stand out in today’s world, where attention spans can be short and traditional ways of doing business can be shattered without a second thought. This month, we’re going to look at some ways that companies are using creativity to “think outside of the box”—sometimes …
Ways to Make Your Packaging Stand Out in Today’s World Read More »
Recently, there has been a significant increase in the amount of companies that choose to personalize their packaging.The most successful demonstration of this new trend is with the Coke-a-Cola “Share a Coke” campaign. Bottles labeled with hundreds of names and phrases flooded the beverage aisles everywhere as well as social media platforms. Hundreds of other …
Personalized Packaging: A Strategic Business Move Read More »
Digital printing has moved dramatically into numerous segments – wide format and ceramic tiles, for example, are almost all digitally printed, and labels are moving in that direction. Packaging, in the view of many industry leaders, is the next great frontier for inkjet. Flexible packaging is being printed on HP Indigo, EFI Jetrion and Xeikon …