Most people probably don’t know what a clamshell package is until it is described as the hard-to-open, all plastic packaging designs used for nearly every product out there. Then they know what you’re talking about, and chances are, they’ve experienced the “wrap rage” that comes along with trying to open a clamshell package on birthdays […]
Death to the Clamshell Read More »
You’ve probably experienced wrap rage at one time or another – most likely on Christmas morning or on a birthday, when you have to dive into your gifts armed with sharp kitchen shears and wire cutters. Even celebrities, like Larry David of “Curb Your Enthusiasm” (shown in the video above), are aware of the frustration
What is Wrap Rage and How Do I Cure It? Read More »
Most consumers are no strangers to wrap rage: the frustration that is caused by hard-to-open packaging, often resulting in injury due to the sharp tools necessary to reach the product. This frustration can put a damper on birthdays and holidays, as parents pull out the wire cutters and kitchen knives to open presents while their
Frustration-Free Packaging from Amazon.com Read More »